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Social Media Manager

Company: Caldera Care
Location: California City
Posted on: November 18, 2022

Job Description:

Caldera Care, -is the leading provider of long-term skilled nursing care and short-term -rehabilitation centers. The company owns and operates 14 skilled nursing facilities located in the Pacific Northwest. -The company is seeking a candidate who is a -social -media -savvy, creative, talented, self-starter to join our team in a freelance or part-time position to fill the -Social -Media -Manager -role in the Los Angeles office. -Responsibilities:The -Social -Media -Manager -will be responsible in managing and growing the corporate -social -media -account and establish and grow the accounts for each of the 14 facilities. We are looking for someone with strong experience to build and grow -social -media -from zero, develop a real user base, create brand awareness, manage user engagement, and develop -social -media -strategies, campaigns, and schedules. This role requires hands-on execution who can take the reins and own every aspect of -social -media. The individual should be organized, a creative self-starter and will directly work with the Design and Brand Specialist and the Executive Directors of the company. - -

  • You will be responsible for:
  • Explore and strategize -social -media -platforms suitable to our industry and users
  • Grow and manage the corporate -social -media -accounts
  • Establish, grow, and manage all 14 facility accounts
  • Identify, create and/or adapt existing content for -social -media
  • Plan -social -media -strategies and ongoing content calendar
  • Design and execute strategies and campaigns
  • Tap into holiday themes, industry themes, latest trends, -social -listening
  • Develop and maintain relationships with -social -media -influencers in the industry
  • Stay up to date on new -social -media -tools and best practices -Qualifications:
    • BS degree in Communication, Marketing, Business, Design, or equivalent
    • 2 - 5 years marketing / -social -media -experience
    • Experience in the Healthcare Industry preferred
    • Demonstrated digital strategic planning skills
    • Design skills required (canvas, keynote, illustrator, other)
    • Excellent writing, editing, and communication skills
    • Community driven - engaged in -social -media -and online networks
    • Proven track record of executing -social -media -campaign across various platforms
    • Knowledge of -social -media -management tools
    • Understanding of analytics and reporting
    • Strong organizations skills - self-starter, self-directed, creative
    • Strong experience with content planning and analytics -Location:Los Angeles (Grove / Fairfax District) -Position:On site. Part-time to start out with. Could develop into a full-time position.

Keywords: Caldera Care, Lancaster , Social Media Manager, Executive , California City, California

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